Instagram expands Reels to 90 seconds: The short video segment is rapidly making its way into the social media world and Instagram Reels and YouTube Shorts have emerged as two big alternatives since the ban on TikTok in India.
But there are many such giant companies in this segment. Which are now seen giving tough competition to Meta and Google as well. This is the reason why now Meta is constantly focusing on improving itself.
In this episode, along with now equipping Instagram with some new features, taking a big step. The company has reduced the time of making reels to 90 seconds. Let us tell you that till now users could only create and post 60 second long Instagram Reels.
Along with this, You will now be able to add other video clips of your own while posting reels on Meta’s platform before posting that reels to the video.
Many creators believe that this decision to increase the reels video clip to 90 seconds will now prove to be helpful for creators in taking their content to the audience in a more creative way.
Giving information about this, Meta which owns Instagram said in a blogpost;
“You now have a little extra time to share more about yourself through reels, film additional behind-the-scenes clips, and make your content more engaging.”

Also Read :- Benefits of Instagram: Advantages and Disadvantages
Other New Features on Instagram:
Talking about some other features that Meta has provided to Instagram, they are as follows;
Stickers
In fact, the company is now going to introduce some very popular Stories stickers for the reels. In which things like Poll stickers. Quiz stickers and Emoji slider stickers will be seen.
Templates
With this new template feature, users can create their own reels using the structure of any reels seen on the platform. For this, you will see the option of ‘Use Template’ in Reels. So that you will be able to use its audio and clip. You can then add your own content to it or trim it however you want.

Import your own audio
Now creators for Instagram Reels can import their audio directly into Reels. The company said that the Import Audio feature can be used to add commentary or background sound to any video. On the camera roll that is at least 5 seconds long.
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